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Strategic Brand Marketer
VIDEO STORYTELLING
Collection of brand and product stories capturing the emotion of the brand
STORYTELLING
Capture key moments in time highlighting ambassadors & influencers
Feature product & tech videos created to support annual product launches & educate the consumer
Create engaging product stories that resonate with the target market
EXECUTION
Lead annual video production planning including briefs, budget & scheduling
Create individual video briefs including look/feel, script & distribution plan
Location scouting, talent search, product orders, wardrobe, etc.
DISTRIBUTION
Social Media: Instagram, Facebook, Twitter & YouTube
Easton.com & strategic accounts
Easton ambassadors & influencer accounts
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